Michelob Ultra, the beer that likes to strike alliances with sports and athletes, will use Super Bowl LIX to get back into its game. An advertising appearance during Fox’s February 9 broadcast of the Big Game will help the brand kick off a year of sports sponsorships that will likely include the Ryder Cup, FIFA […]

Willem Dafoe, Catherine O’Hara Help Michelob Ultra With Super Bowl Kickoff
Jan 28, 2025 | 8:00 AM