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Netflix Leads Southeast Asia Streaming Revenues to $1.8 Billion as Regional VOD Viewership Surges

By Naman Ramachandran Feb 19, 2025 | 9:00 PM

Southeast Asia’s premium video-on-demand market saw robust growth in 2024, with total industry revenues jumping 14% to $1.8 billion and viewership hitting 440 billion minutes, according to fresh data from Media Partners Asia (MPA). Netflix dominated the landscape with a 52% viewership share and 42% revenue share, while capturing nearly half of all new subscriptions […]