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How Gen Z Leaders Behind UTA’s ZCON Are Capitalizing on ‘Authenticity’: We’re Asking ‘Well-Seasoned Executives’ to Do ‘Pretty Crazy Things’

By Jennifer Maas Nov 1, 2025 | 12:30 PM

The bubbles have settled after UTA’s ZCON event and new Gen Z-taught lessons have, hopefully, been learned by old-guard executives looking to team with the next wave of movers and shakers in media. And plans have already started for ZCON 2026 — and more. “This doesn’t only have to live at ZCON. This idea that […]