RedBird IMI boss Jeff Zucker appears to be embracing the AI revolution. “We actually think AI is an opportunity,” he told the audience at TV confab Content London on Wednesday. “We don’t think that it will be able to capture the same drama that ‘Celebrity Traitors’ did, or the human emotion that’s in ‘Hamnet,’ for […]
RedBird IMI boss Jeff Zucker Looks to AI as an ‘Opportunity’: ’It’ll Bring Down the Production Costs Tremendously ‘
Dec 3, 2025 | 9:54 AM