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One of TV News’ Most Respected Consultants Says Format Is Breaking, Needs to Change Quickly

By Brian Steinberg Apr 20, 2026 | 10:50 AM

 When it comes to TV news, winning viewers’ trust is out, and making them passionate about what they watch is in. A media consultancy that had a hand in creating the format that ultimately became “Good Morning America” is warning TV-news organizations that they need to blow up their old models as soon as possible, […]