Amazon made its second formal appearance at the upfronts in New York on Monday night, and once again, it pulled out all the stops. Like their 2024 presentation, Amazon made a number of splashy announcements with major star power to rev up excitement in the normally sedated crowd of advertising executives at the storied Beacon […]
Amazon 2025 Upfront: Michael B. Jordan, Arnold Schwarzenegger, Jamie Lee Curtis Light Up Stage as Streamer Makes Strong Return
May 12, 2025 | 7:48 PM