Is generative artificial intelligence Hollywood’s friend or foe? A new studio venture, which has received backing from Peter Chernin and venture-capital firm Andreessen Horowitz, is enthusiastically in the latter camp — embracing gen AI as a power tool for creatives. Promise says it will produce films and TV shows and “pioneer new formats, empowering both […]

Promise, a Generative AI Studio Startup, Raises Seed Funding From Peter Chernin, Andreessen Horowitz: ‘This Is a Transformational Moment in Entertainment’
Nov 19, 2024 | 11:20 AM